REVIEWS

“Required reading for corporations grappling with how to thrive in the digital age. Takes you behind the scenes of companies getting digital transformation right.”

Athina Kanioura, chief strategy & transformation officer, PepsiCo

“Rogers is provocative and pragmatic, teaching us a different way to stand out from our competitors. His insight and advice continue to have lasting impacts on our digital journey.”

Melissa Winter, president, Acuity Insurance

“To succeed in today’s digital revolution, companies must reinvent not just their business models but also their organizations. Rogers gives you the essential tools to lead.”

Alex Osterwalder, inventor of the Business Model Canvas

“Rogers opens the doors on what makes transformation work in high-performance organizations: engaging your own people at every level.”

Philipp Wohland, chief people & transformation officer, Virgin Media O2

“To thrive while facing disruption at every turn, leaders must reinvent their companies again and again. Rogers provides the indispensable guide for how to drive continuous change.”

Chris Reid, EVP, Mastercard

“The Digital Transformation Roadmap lays out the five fundamental steps for corporate transformation. It’s the essential resource for navigating change.”

Steve Blank, the father of modern entrepreneurship